New Boyz


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California rap duo New Boyz rocketed to viral success back in 2009 when debut video “You’re A Jerk” helped teach the world the underground LA street-dancing style jerkin'. However, on the duo's most recent album, "Too Cool To Care," and the cross-country tour that followed, they showed us that they’re so much more than a single dance. New Boyz concerts are explosive, energetic affairs, with fans buying up tickets and packing venues to see the group explore the reaches of hip-hop, R&B, and even rock. The heavy electro pulse of "Too Cool To Care's" lead single “Break My Bank,” which brings in rising star Iyaz, landed the group on Billboard Rap Songs Chart's Top 10, and they followed it up with club banger “Backseat,” which charted in the US, New Zealand, and Australia.

Earl "Ben J" Benjamin and Dominic "Legacy" Thomas, the pair behind New Boyz, met in high school and quickly bonded over two shared loves: rap and jerkin’. They brought the two together for “You’re A Jerk,” which showed us all that a day-glo wardrobe, skinny jeans, and a goofy attitude can still be cool. The song had quirky, tongue-in-cheek lyrics and an innovative, stripped-down, bass-heavy, party music sound that immediately caught on, leading to their first album, "Skinny Jeanz and a Mic," and another single, "Tie Me Down," featuring Ray J, which cracked the Billboard Top 30. And now, with the two MCs of New Boyz still barely 20 years old and already pushing themselves to explore new musical territory on "Too Cool To Care," it looks like there's still much more to come from Legacy and Ben J.